Tripadvisor

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Booking, Expedia, Tripadvisor form coalition to fight fake reviews

By Derek Catron | October 17, 2023

The coalition, which also includes Amazon, Glassdoor and Trustpilot, seeks to work together on developing common standards and best practices to root out fake reviews and ensure consumers can make... Read More

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Instagram moments boosting importance of travel experiences

By D.J. Catron | October 5, 2023

While experiences continue to gain importance in travel planning, factors such as limited online supply, weather and fixed pricing create disincentives to book far in advance. Read More

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Poor security, clunky processes driving online hotel booking abandonment

By Linda Fox | September 25, 2023

Most important to consumers when booking accommodation online is an easy and secure booking and payment experience, 53%, followed by video and images of rooms and the property, 50%. Read More

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Kayak, Tripadvisor on growing their in-house media studios

By Morgan Hines | September 19, 2023

In the last two years both Kayak and Tripadvisor have created content studios that are becoming a growing part of their overall businesses and spurring plans for future investment. Read More

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Will EU’s drive to regulate STRs lead to more data-driven policies?

By Derek Catron | September 13, 2023

A new report from eu travel tech shows how the greater availability of data could lead to more targeted measures on short-term rentals in Europe. Read More

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The Phocuswright Conference 2023 – program, speakers and discount

By PhocusWire | September 12, 2023

The travel industry's leaders and newest entrants gather in Fort Lauderdale November 13-16 for The Phocuswright Conference. Read More

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Viator accounted for nearly half of Tripadvisor’s revenue in Q2

By Mitra Sorrells | August 2, 2023

Viator's revenue was up 59% in Q2 this year compared with 2022 and is now nearly on par with revenue from the Tripadvisor Core segment, which includes its flagship metasearch. Read More

News / Technology

Tripadvisor integrates OpenAI for travel planning

By Mitra Sorrells | July 19, 2023

Tripadvisor's new tool leverages the platform's more than one billion user-generated reviews and opinions to generate personalized itineraries using OpenAI's technology. Read More

News / Technology

Microsoft: New AI plugins coming from Tripadvisor, Trip.com, Skyscanner and more

By Mitra Sorrells | May 30, 2023

Five travel brands are among the companies developing AI plugins accessible in both ChatGPT and all of Microsoft's products including Bing search. Read More

News / Technology

How ChatGPT levels the playing field for travel companies

By Derek Catron | May 4, 2023

ChatGPT’s relative simplicity has benefited travel companies ranging in size from Expedia to Sailsquare, an Italy-based sailing cruise marketplace that used the tool to monitor communications on its... Read More

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Tripadvisor Q1 revenue up 42% compared to 2022

By Mitra Sorrells | May 3, 2023

Tripadvisor's Viator segment brought in $115 million in revenue in the first quarter, up 105% compared to the same period in 2022. Read More

News / Online

Tripadvisor says it's catching more fake reviews

By Linda Fox | April 12, 2023

In its latest Review Transparency Report, the company said its detection process picked up 72% of submissions before they were published on the platform, up five percentage points on its 2020 figure. Read More

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Viator's Ben Drew on further growth, educating consumers

By Linda Fox | April 6, 2023

Viator president Ben Drew attributes its recent growth to “changing almost everything about the business” in the past three years. Read More

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WATCH: Visualization of revenue for digital travel brands through 2022

By PhocusWire | March 23, 2023

From a revenue standpoint, 2022 was an up year for most online travel brands, with many reporting record financial results. Read More

News / Online

Tripadvisor CMO talks travel marketing, membership, video

By Linda Fox | March 16, 2023

Tripadvisor's chief marketing officer John Boris, who joined the company in late 2022, shares more on the company's strategy as well as his thoughts on the state of travel marketing. Read More

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