Tourist Organization

News / Technology

Travel companies navigate changes to Google’s search function

By Morgan Hines | April 18, 2024

Some travel companies have seen changes in search results following Google’s latest update, which addresses in part “low quality AI-generated content that’s designed to attract clicks.” Read More

News / Technology

OpenAI wants to inspire European cities to use GenAI for tourism

By Mitra Sorrells | March 6, 2024

OpenAI is partnering with the city of Dublin to create an itinerary planner built on GPT-4 and to host a workshop in the fall for leaders of other tourism destinations across the EU. Read More

News / Online

Evaneos invests in Planeterra as part of partnership to foster community tourism

By Mitra Sorrells | March 6, 2024

Evaneos is an online marketplace connecting travelers with local tourism agencies around the world, and Planeterra is a nonprofit founded by G Adventures founder Bruce Poon Tip. Read More

News / Online

What happens when travelers find tours too authentic?

By Morgan Hines | February 26, 2024

An “authentic” experience that included a fried dog in a local market set off a lively discussion of what responsibilities tour operators — and travelers — bear when encountering unfamiliar cultures. Read More

News / Online

Assessing the effectiveness of influencer marketing in travel

By Morgan Hines | February 1, 2024

Windstar Cruises is the latest company to bolster its influencer marketing strategy, recently announcing a partnership with Jerne, which helps to facilitate connections with influencers. Read More

News / Online

Staying awake for “night tourism” in Northeast Asia

By Phocuswright Research | January 22, 2024

Destinations seeking to boost leisure spending at night is one of three trends Phocuswright has identified in the Northeast Asia travel market. Read More

Interview / Startups

VisaHQ - Launch pitch at The Phocuswright Conference 2023

By PhocusWire | January 5, 2024

VisaHQ provides passport and visa services, allowing users to apply for visas for "virtually any country" online. Read More

News / Technology

Travel insiders swap insights on push for better data

By PhocusWire | December 22, 2023

The Phocuswright Bridge Series brought together experts from Trip.com, Despegar and the Saudi Tourism Authority. Read More

News / Technology

Nearly half of travel companies say they’ll increase ESG investment in ‘24

By Derek Catron | December 13, 2023

The survey commissioned by Amadeus included representatives from travel companies from nine markets and seven segments of the industry. Read More

News / Online

Why travel’s experiences sector isn’t likely to operate like others

By Morgan Hines | December 4, 2023

As the experiences category continues to grow in the travel world, experts look at its future during a Center Stage discussion at The Phocuswright Conference 2023. Read More

News / Technology

The effective use of data in travel marketing

By PhocusWire | November 30, 2023

Demi Horvat of AirDNA and Kurt Weinsheimer of Sojern speak at The Phocuswright Conference about how travel data informs better decision-making. Read More

News / Technology

Smartvel extends travel content with acquisition of ArrivalGuides

By Linda Fox | September 5, 2023

ArrivalGuides provides destination guides in multiple languages from tourism boards and travel experts for travel brands to integrate into their websites, mobile applications and marketing campaigns. Read More

News / Online

U.S. travel group urges funding to avoid airport chaos repeat

By Derek Catron | April 26, 2023

The U.S. Travel Association is calling for infrastructure and technology investments, along with workforce development for air traffic controllers, pilots and other aviation workers. Read More