China’s DidaTravel expands into flight sales

Chinese hotel wholesaler DidaTravel has begun selling flights to its 23,000 B2B clients globally.

The Shenzhen-based travel services provider has developed a multi-GDS portal that includes access to full-service and low-cost carriers as well as NDC content. 

DidaTravel’s B2B buyers, which include travel agents, tour operators, online travel agencies and travel management companies, now have access to flights from more than 500 airlines flying to more than 20,000 destinations. Its dynamic packaging technology allows partners to combine flights with accommodations, helping boost ancillary revenues.

Jason Guan, who joined DidaTravel last year, has been appointed flight business unit general manager. 

Says DidaTravel founder and CEO Rikin Wu: “Following years of partners asking for flight products, during COVID we put aside the time and resources to prepare for this properly and I´m excited that we are now ready to launch. 

“Given our network of 23,000 B2B travel sellers globally and our unique dynamic packaging capabilities I feel confident that we will be able to grow and scale our flight business under the leadership of Jason.”

Founded in 2012, DidaTravel has more than 300 staff across eight offices globally. In 2019, it sold hotel bookings in the China and APAC region worth more than $700 million.